Services //

AI Marketing & Adoption

AI in your marketing: used where it helps, safely, and built into how the team works.

Practical AI for small and mid-sized marketing teams: which tools genuinely earn their place, how to adopt them safely, and how to bring enterprise-grade AI into the way your business already works, without the hype or the risk.

In short //

  • 01

    Signal over hype

    What's genuinely worth adopting for a business your size, and what to skip, from a practitioner, not a vendor.

  • 02

    Safe by design

    AI used with the guardrails an SME actually needs: data, brand voice, accuracy and sign-off handled up front.

  • 03

    Built into the workflow

    Not a tool bolted on the side: AI woven into how your team plans, produces and reports, so it saves real time.

What I cover

  • AI opportunity audit: where AI will genuinely save time or lift output in your marketing
  • Tool selection across content, SEO, analytics, CRM and automation: right-sized for your team
  • Safe-adoption guardrails: data, brand voice, accuracy, privacy and sign-off
  • AI-assisted workflows for content and campaign production your team will actually use
  • Enterprise-level AI integrated into a small marketing function
  • Prompting, playbooks and team training
  • A pragmatic AI roadmap, sequenced by return

What this covers //

Every week there's a new AI tool promising to transform your marketing. Most won't; a few will. The hard part for a small team is telling the difference, adopting the right tools without creating data, brand or accuracy risks, and actually changing how the work gets done. I help SMEs and start-ups use AI where it genuinely moves the needle (content, research, analytics, campaign production) and bring the kind of integrated, enterprise-grade AI capability that used to be out of reach into a small marketing team, safely and commercially.

Right for you if //

You know AI should be doing more for your marketing but don't know where to start, or you've experimented and want a safe, structured way to make it part of how the team works, without betting the brand on it.

Other services //

  • Fractional CMO Board-level marketing leadership on a flexible, retained basis. I set the strategy, own the numbers, manage the team and the agencies, and sit in the meetings where decisions actually get made, for an agreed number of days a month rather than a permanent hire.

  • Marketing Strategy Positioning, audience, channels, and a roadmap connected to revenue.

  • Marketing Audit An honest view of what’s working, what isn’t, and what to fix.

  • Team Building & Mentoring Build the marketing function your business actually needs.

  • Brand & Positioning Define what you stand for, who you’re for, and why you’re the right choice.

  • Start-up Marketing Advisory Stress-test your proposition before you take it to market.

  • Bid Writing Bid writing, grant applications and award entries that win: millions secured.

  • Creative & Brand Production Concepts, campaigns and brand assets, designed and produced end to end.

  • PPC & Paid Media PPC and paid media accountable to pipeline, not clicks: planned, run, optimised.

  • SEO Consultant, AEO & GEO An SEO consultant for search engines and the AI that increasingly answers instead of them.

  • Video & AI Production Video from concept to cut, including AI-generated motion from static imagery.

Related reading //

All insights →

Next //

Strategy with vision. Impact that lasts.

Start with a conversation.

Every engagement begins by understanding where you are and what you need — a clear-headed discussion.

Book a call →Send a message →

[email protected]

Brighton · London · UK-wide and internationally · LinkedIn

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